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Argus 2011
Logo Design

The Nellie Mae Education Foundation supports grantmaking efforts that lead to a more student-centered education system, and they were in need of a rebrand. Their previous identity was outdated and they sought a fresh tone. The new logo demonstrates an intersection of an ‘n’ and an ‘m” to form a capital ‘E.’ This places the emphasis on education, while demonstrating the collaboration that is necessary to achieve success.